Entrusted by Ormonde Jayne, Lux embarked on a creative journey to bring to life the launch of the Vanille Des Afriques Intensivo fragrance through a captivating video narrative. Leveraging the groundbreaking capabilities of the Freefly Ember high-speed camera system, our team skilfully captured the essence and fluidity of this exceptional scent, portraying its luxurious and rich African vanilla notes in a visually stunning manner.

Our dedicated lighting and cinematography experts devised a bespoke visual strategy, spotlighting the fragrance’s elegance and depth through a series of carefully crafted shots. This endeavour stands as a testament to our commitment to remaining at the forefront of the latest industry advancements, and the successful embodiment of Ormonde Jayne’s distinctive essence in our work.